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MARKETING 8ED by Byron Sharp; Marianthi Livaditis; Larry Lockshin; Karen Nelson-Field; Magda Nencyz-Thiel; Adrian Palmer; Anita Peleg; John Scriven; Herb Sorensen; Maxwell Winchester; Katherine Anderson; Dag Bennett; Svetlana Bogomolova; David Corkindale; Nick Danenberg; Charles Graham; Nicole Hartnett; Rachel Kennedy
$90.86 AUD
Category: Business, Economics and Law
Marketing is an important area of management activity in any organisation. It generates trade and involves analysing, planning, managing and controlling activities concerned with creating and maintaining high levels of customer service and satisfaction. The marketer's central task is to makethe brand ea ...Show more
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