Author(s): Christopher Meyer; Harvard Business School Press Staff (Compiled by); Peter F. Drucker; Robert G. Eccles; Joseph A. Ness; Thomas G. Cucuzza; Robert Simons; Antonio Davila; Robert S. Kaplan; David P. Norton

Business

Part of a series that delivers the fundamental information professionals need to stay competitive in a fast-moving world. This book offers managers practical guidance for measuring their intangible assets (customer relationships, internal business processes, and employee learning) and aligning corporate strategy accordingly.